The cybersecurity company emphasized that generative AI resources are becoming “increasingly more sophisticated and accessible.”
Artificial intelligence (AI)-powered McAfee unveiled a new audio deepfake detection technology.
By making this advancement, it intends to support its clients in fending off the escalating threat of attacks of the kind known as Project Mockingbird (mockingbird).
Recalling that generative AI technologies are “increasingly more sophisticated and accessible,” the cybersecurity business
According to a press release, cybercriminals have created “very convincing scams” as a result.
DECEPTIONS OTHER THAN DEEPFAKE
Today, audio “deepfake,” a format that enables malevolent actors to alter voices and noises to pass them off as authentic, is one of the most popular hoaxes.
By using this method, they are able to fool the algorithms of the system as well as individuals.
The overwhelming majority of Internet users are concerned about this (84 percent of Americans, according to statistics from a McAfee survey).
Scammers primarily target young individuals between the ages of 18 and 34, and over one-third of respondents report having seen or experienced one of these schemes.
The development team at McAfee Labs has developed Project Mockingbird to lessen the impact of deepfake efforts.
Users will be able to “distinguish between what is real and what is fake” thanks to an AI-powered sensor gadget.
Identify scams and steer clear of them
A combination of contextual, behavioral, and category detection models is used by this system, which has a 90% accuracy rate.
You can determine whether the audiovisual content is the result of generative artificial intelligence (AI) by using them.
Users will be able to make sure they are not falling for “false and cheap” schemes that utilize a famous person’s image, according to McAfee.
They also stated that they will be shielded from dishonest remarks made by presidential contenders in keeping with this theme.
McAfee introduces 'Project Mockingbird' – an AI-powered Deepfake Audio Detection tool, combating online scams with a 90% success rate!— Lightway (@LightwayAi) January 10, 2024
A crucial step in fortifying cybersecurity against the growing threat of sophisticated deepfake technologies. pic.twitter.com/pvBZFXkrMx
Ultimately, he mentioned that Project Mockingbird’s initial public displays are happening as part of CES 2024, which is currently taking place in Las Vegas, Nevada (United States).